More Than a Message (Beyond Water Words That Work)

Description:

businessmen drawing a marketing diagram on a whiteboard (selective focus)Even the Strongest Message Won't Deliver Itself!

Click here for flyer & Eric Eckl's Bio!

Beyond Water Words That Work! - Many organizations do outreach as a key part of achieving their mission yet most find it to be a very challenging aspect of their work.
Water Words That Work’s newest training will teach you how the pros plan their outreach campaigns, measure their accomplishments, and do it even better next time. The
More Than a Message training provides big concepts and practical tips participants need to plan and carry out their communication work.

Target Audience: Non-profit organizations, community based groups, municipal boards and committees, local officials, federal and state agency staff and anyone responsible for outreach and communications efforts

Objectives: Plan successful communication efforts: Learn to distinguish successful and unsuccessful communication efforts -- and how to draw up the best plan possible for the resources you have available to you.
Reach new audiences: Explore how to research your target audience using mass media, direct marketing, and online techniques to find your audience and deliver your message.
Develop next steps for messaging: Learn how you can use “the slope” to predict and measure the number of people who notice and respond to your message. Discover what it takes to turn simple actions into big steps that really make a difference.
Cultivate a relationship with your target audience: Learn how to develop a long-term engagement strategy to increase effectiveness.

Presented by Eric Eckl, Water Words That Work, LLC

There is no cost to attend, but pre-registration is required.

We are sorry but registration for this event is now closed.

Please contact us if you would like to know if spaces are still available.

Return to Calendar